From Transactions to Bigger Baskets
A high-traffic food delivery platform was leaving money on every transaction. We rebuilt the cart with structured upsell prompts and a loyalty mechanic that rewarded order size.
We find where high-intent visitors drop off in your funnel and run structured experiments to recover that revenue. No new ad spend required.
Get a Free AuditFounded in the UAE · Working with companies across the US, UK, Europe, and GCC
"Having owned the P&L, felt the pressure of missing a number, and led the team that had to hit it, the stakes you're facing aren't abstract to me. I've lived them."
Her CRO work isn't theoretical. Before starting Precision, Ammarah spent 10+ years running P&L and growth for business units at Delivery Hero (Talabat, Foodpanda) and Alibaba Group. She led teams of 200+ across 15 markets, and built the kind of systems that survive beyond any single campaign.
Ammarah leads Precision engagements directly and her team consists of a vetted bench of specialists (engineering, design, data, copy). You get operator judgment without the agency overhead.
Different industries. Different problems. One approach.
A high-traffic food delivery platform was leaving money on every transaction. We rebuilt the cart with structured upsell prompts and a loyalty mechanic that rewarded order size.
A fast-growing q-commerce operator was bleeding margin. We built the commercial infrastructure to make scale profitable, end-to-end.
From Delivery Hero to Daraz to fast-growing startups, here's what working with Precision looks like.
I worked with Ammarah directly during a big tech migration after Daraz's acquisition by Alibaba. She accomplished the end-to-end migration of several key business areas and processes, set up and led the Guided Shopping team, and improved overall platform search and guided GMV by almost 50%. She is a smart and driven person and fun to work with.
One of the best hiring decisions I have ever made. Has a natural proclivity for identifying and using the right datasets to inform decisions. In her we found a great proponent for improving the business' reliability to deliver results consistently. Highly recommended.
Ammarah is one of the smartest and most driven professionals I've had the pleasure of working with. What set her apart was her ability to collaborate seamlessly, taking what was useful from regional initiatives and tailoring it for the local market. She also served as a crucial conduit to the local C-suite. A powerhouse leader who makes a real difference.
Ammarah is the mentor every founder dreams of finding. In 30 minutes, she delivered spot-on insights that got me more clarity than 30 days of working alone. That's exceptional mentorship. If you see an opening on her calendar, book it immediately.
Ammarah was simply awesome. I strongly recommend reaching her if you are facing UX issues. In 30 minutes we went through multiple problems and had a great discussion. She is a perfect listener and could identify potential issues on the website in seconds, then provide her opinion on the solution. Pure expertise.
Ammarah was exceptional in helping me with the UX/UI of my product and the conversion optimization of my product flows. Her input was actionable and practical, being driven by her diverse background and experiences. I highly recommend her if you need support in those areas of your activities.
Adjust the sliders to match your platform's scale. The revenue opportunity updates in real time.
Additional annual revenue at the optimal scenario, with no new ad spend.
We'll send a mini audit and breakdown of where this opportunity likely lives in your funnel, based on your inputs. No call required.
Or skip ahead and book a strategy call →Five phases. Six months. A system your team can run after we leave.
Where your revenue leaks, mapped.
Ranked roadmap
01Low-effort wins ship fast for an early lift.
Visible results in 60 days
02Structured A/B tests on the highest-impact points.
Validated evidence base
03Validated winners roll out across the full funnel.
Compounding gains
04A repeatable growth system handed to your team.
Growth keeps compounding
05Most teams hire the wrong help and lose six months. Here's how to know if we're the right call.
Honest fit beats forced fit. If we're not the right call, we'll point you to someone who is.
We offer tailored solutions based on your scale, resources, and growth objectives.
"You sense there's revenue leaking but don't know where."
"You know the problem; you need someone to solve it."
"You're ready to build a systematic growth engine."
If the Deep Dive doesn't surface at least 3 actionable revenue leaks worth fixing, you don't pay. We've audited 90+ funnels and never invoiced a client who walked away with less. If you're the first, the audit is on us.
Not sure where to start? Request a free mini audit. A quick review of your top page with a few actionable takeaways. No pitch, no obligation.
Get a Free AuditMost teams burn 6 to 12 months on the wrong fix before they find the right one. Here's where the options break down.
The case for Precision is simple: operator judgment at consulting speed, without the overhead of a full hire or the bloat of an agency.
Book a complimentary 30-minute discovery call. We'll look at where your conversion is leaking and what's worth fixing first.