We Find the Leaks.
Deep analysis of your funnel, user behaviour, and analytics. Not a surface-level checklist. We use session recordings, heatmaps, and behavioural data to pinpoint where your highest-intent visitors are dropping off and why.
01Less Friction.
More Revenue.
Every funnel leaks revenue. Visitors who were ready to buy hit friction they shouldn't have hit, and leave. We find exactly where that's happening and fix it through structured, psychology-driven experimentation.
How a Precision Engagement Actually Works.
Three phases. Each one builds on the last. Every change validated before it scales.
We Fix What Matters First.
Quick wins ship immediately. Bigger bets become structured A/B tests with clear hypotheses and rollback plans. Every change is prioritised by revenue impact and validated by data before it scales.
02We Build a System You Can Run.
The goal isn't dependency. We build a conversion engine with documented playbooks that compound after we leave. Your team owns the methodology, not just the results.
03Pick the Engagement That Matches Where You Are.
Three ways to work with us, sized to where your funnel sits today. Not sure which? Book a strategy call and we'll tell you.
01
The Deep Dive
"I know something is wrong but I don't know where to start."
What This Is
A comprehensive audit of your funnel from first click to post-purchase. We analyse analytics, user behaviour, heatmaps, checkout flow, mobile experience, and the competitive landscape. The output is a prioritised roadmap of every conversion opportunity ranked by revenue impact and effort.
What You Walk Away With
- Full-funnel conversion audit (homepage through post-purchase)
- User behaviour analysis from heatmaps and session recordings
- Mobile vs. desktop gap analysis
- Stack-ranked roadmap of 8 to 12 leaks scored by revenue impact
- One 60-minute walkthrough call to align on next steps
02
The CRO Sprint
"I know the problem. I need someone to fix it."
What This Is
A 3-month hands-on engagement that goes beyond audit into implementation. 2 to 3 structured A/B tests per month, each designed around a specific hypothesis about your customers. Monthly strategy calls keep priorities aligned with your business goals.
What You Walk Away With
- Everything in the Deep Dive
- 2 to 3 A/B tests designed, shipped, and analyzed per month
- Monthly strategy calls with prioritised next bets
- A live test roadmap you can see and steer
- Test documentation your team owns at the end
03
The Conversion Accelerator
"I want a systematic growth engine, not just a few tests."
What This Is
A full 5-phase programme built from the methodology used at Delivery Hero and Alibaba Group. Audit, quick fixes, structured experimentation, optimisation of winners, and a scaling playbook your team runs after we leave.
What You Walk Away With
- Full 5-phase programme: audit, quick fixes, experimentation, optimisation, scaling playbook
- Ongoing experimentation across the full funnel
- Bi-weekly working sessions with your team
- Internal playbook your team uses after we leave
- Knowledge transfer so the system runs without us
Not ready to commit to a paid engagement? Request a free mini audit. A 15-minute review of your top page with 2 to 3 actionable takeaways. No pitch, no obligation, no follow-up unless you ask for one.
Get a Free Mini Audit Our Guarantee
The Precision Promise
If the Deep Dive doesn't surface at least 3 actionable revenue leaks worth fixing, you don't pay. We've audited 90+ funnels and never invoiced a client who walked away with less. If you're the first, the audit is on us.
Disciplined Experimentation, Real Lift.
Delivered over six months for a major food delivery platform. Same traffic. Same products. No increase in ad spend.
+58% Total revenue growth
+40% Conversion rate
+35% Average order value
+11% Orders per customer
Conversion Accelerator engagement. Results from structured experimentation over 6 months.
Know Before You Book the Call.
Honest fit beats forced fit. Here's who this works for and who it doesn't.
You Are a Fit If:
- You're doing $1M+ in annual revenue and your funnel has real volume to test against.
- You have a product that's working but a funnel that's leaking.
- You want a system you'll still be running after we leave.
You Are Not a Fit If:
- You're pre-PMF and looking for users, not conversion.
- You need a brand rebuild or fresh creative, not a conversion fix.
- You're looking for a deck, not a system.
Questions Before You Pick a Tier.
Yes, and most clients do. The Deep Dive gives you a prioritized roadmap; if you decide to bring us in to ship it, the audit cost rolls into your first month of the CRO Sprint or Conversion Accelerator. No double-paying.
Book a free strategy call. We'll look at your funnel together and tell you honestly which one fits. We've turned plenty of CRO Sprint buyers into Deep Dive buyers because the Deep Dive was actually the right call, and the other way around.
The Deep Dive is a fixed scope, so there's nothing to pause. The CRO Sprint is a 3-month commitment; we hold the line on that because experimentation needs runway to produce signal. The Conversion Accelerator is 6 months for the same reason. If something major changes on your end, we'll talk.
Yes. The Deep Dive can be split 50/50 (kickoff and delivery). Monthly engagements bill monthly by default. For longer commitments, we can structure quarterly billing if it helps your cash flow.
Two answers. On the Deep Dive: the Precision Promise applies (see above). If we don't surface at least 3 actionable revenue leaks worth fixing, you don't pay. On ongoing engagements: we guarantee the system, the testing rigor, and the documentation. Lift comes from compounding wins, and we're transparent about which tests landed and which didn't. You'll see the work.
Ammarah leads every engagement directly. For implementation-heavy work (engineering, design, data, copy), her team includes a vetted bench of specialists she's worked with for years. You won't get handed off to a junior account manager. The person who diagnosed your funnel is the person running the program.
Helpful but not required. Most clients have GA4, a session recording tool (Hotjar, FullStory), and some kind of A/B testing platform (VWO, Optimizely, Convert). If you're missing any of these, the Deep Dive will identify which gaps actually matter to your situation. We won't push you to buy tools you don't need.
Not Sure Which Engagement Fits?
A free 30-minute strategy call. No prep needed, no pitch coming.
On the call, we will
- Look at your funnel and identify where the biggest opportunity sits.
- Surface 3 to 5 quick wins you can ship without us.
- Give you clarity on your next growth moves.
- Tell you honestly whether Precision is the right partner.
Prefer a quick guide? Download our Free 10-Point CRO Checklist →